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What's a Trading Desk?

A player specialized in the consulting, purchasing and optimization of advertising space, operating mainly in programmatic mode on behalf of advertisers.

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🇨🇭TRENDBOOK 2026: The 5 Marketing Trends

Marketing is entering a new era.

The media landscape is changing faster than ever. Yesterday's strategies are no longer enough.

This Trendbook gives you the keys to transform this mutation into an opportunity.