Metaverse
Home
>
Blog
>
Metaverse
Home
>
Glossary
>
Metaverse
What is the metaverse?

A contraction of "meta" and "universe", the metaverse is a virtual reality space in which users can interact with a computerised environment and other users. In other words, it is a 360° graphical universe that brings together the virtual world and the real world.

🇨🇭TRENDBOOK 2026: The 5 Marketing Trends

Marketing is entering a new era.

The media landscape is changing faster than ever. Yesterday's strategies are no longer enough.

This Trendbook gives you the keys to transform this mutation into an opportunity.