What does "Above The Fold" (ATF) mean?
The part that is immediately visible without scrolling on the screen. An ATF impression is an impression that is visible above the waterline.
🇨🇭TRENDBOOK 2026: The 5 Marketing Trends
Marketing is entering a new era.
The media landscape is changing faster than ever. Yesterday's strategies are no longer enough.
This Trendbook gives you the keys to transform this mutation into an opportunity.
