left arrow
Back to articles
left arrow
Retour au Glossaire

Cost Per Visit (Cpv)

1
minutes
Cost Per Visit (Cpv)
What does "Cost Per Visit" (CPV) mean?

Average cost of a visit.

Formula: budget invested / post click visits + post view

‍

Download our trendbook

Our TrendBook, born from the fusion of our agency’s expertise, unveils four key trends shaping the media and advertising industry, carefully analyzed by our experts:

  1. How to capture consumers in the age of the Messy Funnel
  2. Why AI is emerging as a cultural revolution
  3. How television is evolving into a multifaceted medium
  4. Why influencer marketing has reached the age of maturity
Download the trendbook

+ articles to consult

March 29, 2025
|
4
min

7 Search Engine Advertising Mistakes That Keep You From Performing Better

7 Search Engine Advertising Mistakes That Keep You From Performing Better
March 29, 2025
|
6
min

The Keys To Optimizing Your Customer Journey With Digital Advertising

The Keys To Optimizing Your Customer Journey With Digital Advertising
March 29, 2025
|
5
min

4 Steps To Start Launching Responsible Advertising Campaigns

4 Steps To Start Launching Responsible Advertising Campaigns