What is the blockchain?
Blockchain is a digital technology that aims to store and transmit information securely, transparently and without a central controller. In other words, it is a large database that contains the history of all exchanges between its users since its inception, allowing those same users to share data without an intermediary.
Download our trendbook
Our TrendBook, born from the fusion of our agency’s expertise, unveils four key trends shaping the media and advertising industry, carefully analyzed by our experts:
- How to capture consumers in the age of the Messy Funnel
- Why AI is emerging as a cultural revolution
- How television is evolving into a multifaceted medium
- Why influencer marketing has reached the age of maturity
